About Us > Mission & Vision



Our Vision

To be the leading and preferred local paint brand for consumers and property developers in Malaysia.

Our Mission

Achieve No. 1 brand in 5 years (2017).

Produce quality and premium paint at reasonable and competitive pricing.

Develop eco & healthy products through new technology and innovation.

Increase product range to provide total product solutions.

Ensure stringent quality management system for Federal Paintís products and services by upgrading and enhancing human resource and technical skills.

Core Values

Federal Paintís core values of excellence, commitment, integrity and sincerity have been the guiding philosophy of the brand. Commitment to the brand and the culture of excellence and innovation has enabled the brand to overcome challenges and grow from strength to strength.

Federal Paint adheres to the values of integrity and sincerity as it believes that being honest, professional and sincere in all that it undertakes will help to build a stronger brand.

Federal Paintís brand culture includes inculcating the spirit of leadership and entrepreneurship in the organisation. By being leaders, the employees will develop a greater sense of responsibility and commitment to the organisation and the spirit of entrepreneurship will help the brand stay robust and ahead of the competition.